The Bread & Butter of Animation

The Business of animation is often focussed on features and TV series, and whilst these enterprises form an essential part of the animation industry, there is a large proportion that isn’t always celebrated for its creativity, ingenuity, and ability to engage audiences as much as it should be, and that is non-broadcast explainers, adverts and interstitials – the ‘Bread and Butter’ of the animation industry.

A focus of many successful companies, employing a wealth of style to brands big and small through the artistry of animation. Join us as we explore this side of the industry and how it can bolster your business and make a name for your company.

Guests

Karl Doran

Karl is the founder and creative director of award-winning agency Flow.

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Tom Sanders

Tom is the founder of Tinmouse - A 2D studio working with B2B clients, driven by an ethos of sustainability and doing good.

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Stephen Middleton

As a Creative Director with a background in design and animation, Stephen has spent the last 10 years sharpening his creative skills as part of the Art&Graft in-house team. He's proud to work alongside a talented group of artists on a wide range of projects, with a variety of progressive brands and clients. Strong concepts combined with carefully crafted art direction are at the core of his process.

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